The Time Machine

Union / 1 March 2012

It’s Not Personal, It’s Just Buzz-iness

Misdirection and possible plagiarism by UCL's online tabloid

John Bell

In their “exclusive” coverage of the UCLU elections The Buzz managed to announce the wrong result — naming David “Brucie” Morris the winner of the Student Activities Officer race. While this embarrassing mistake was swiftly deleted without a correction, The Buzz did choose to correct a different mistake, writing: “Elsewhere there was victory for Sam Gaus in the high profile Democracy and Communications Officer role as he defeated Ava Lloyd by over 1,000 votes. Correction: The margin of defeat for Ava Lloyd was 600 votes, induding votes docked for early campaigning.”

In fact, Lloyd had only been docked 75 votes for early campaigning, making the above arithmetic impossible. The misreporting was presumably based on a typo on the Cheese Grater Twitter account, which amid the excitement of seeing current Humour Editor Sam Gaus elected 10 DCO reported that he had picked up 2,171 rather than 1,271 votes to Lloyd's 656. While our mistake was quickly corrected, and not carried over to the results article, The Buzz not only apparently plagiarised our work for their “exclusive”, but then saw fit to mistakenly defend their reporting rather than owning up.